|When we talk of fine art, translated from French term "beaux arts" in 1767, we refer to an elitist art form, concerned with subtlety and traditions. Fine art includes in its repertoire a gamut of visual art forms that include painting, sculpture, craftwork, applied arts in all its avatars, theater, photography, opera, poetry recitations, or etchings and drawings. The fine art galleries, continuing with the tradition of their brand name, are not mere rooms or galleries that house paintings but are metamorphosing into places of recreation where visitors stroll in, admire or dissect art, enjoy wine, or meet with fellow artists and critics.
||Compared with online art galleries, the fine art galleries have to rely on customer loyalty for continuance. Newer clientele is always in short supply, and galleries are looking at unique ways to add to their cultural quotient along with economic benefits. Most fine art galleries are supported by high-profile professionals or business people who, in turn, support charities. By participating in or partnering with charities, the art galleries gain the customer loyalty of existing and new patrons. Another advantage for both the charity organizer and gallery owner is new mailing lists and footfalls, even if paintings and works of art do not fetch the anticipated amounts.